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DJ RITU

Occupation: DJ/PROMOTER/PRESENTER
Company: BBC/FREELANCE
Place of Birth: 21 YRS AGO - EAST LONDON UK
Ethnic Origin: South Asian
Star Sign: LIBRA WITH VIRGO-RISING!
Marital Status: Not Saying
Currently Reading: HARRY POTTER & THE DEATHLY HALLOWS - JK ROWLING
Favorite Movie: ARADHANA
Last Movie: BOURNE ULTIMATUM

DJ Ritu began her career as a 'pop' music DJ in 1986 - She co-founded the Outcaste Records label, and as head of A&R she signed Nitin Sawhney and Badmarsh (&Shri).Her first band, The Asian Equation, formed in 1996. Sister India - Ritu's 2nd band was born out of The Asian Equation with a stronger female focus. She has now taken on the BBC London Saturday night ‘world music’ programme and has also compiled three Rough Guide cds.
Q1: Who was your childhood media hero?

A1: DAVE LEE TRAVIS

Q2: What has been your most exciting time in media so far in your career?
A2: TOURING THE WORLD WITH MY BAND SISTER INDIA


Q3: If you could do any job in media, what would it be?

A3: I’M DOING IT. THE WORLD MUSIC PROGRAMME AT BBC LONDON IS A DELIGHT TO PRESEN

Q4: If you didn't get into media what career would of you been in today?

A4: SOCIAL WORKER AND BELIEVE ME IT NEARLY DID HAPPEN!
  Achievements  
1) CO-FOUNDER OF OUTCASTE RECORDS
2) COMPILER OF 6 ROUGH GUIDES ALBUMS
3) PIONEER OF ASIAN SOUNDS IN OVER 30 COUNTRIES
4) PROMOTER OF THE LONGEST-RUNNING ASIAN MUSIC CLUBS IN THE UK: KUCH KUCH (8 yrs), KALI (13 yrs)
5) BBC RADIO PRESENTER SINCE 1992 INCLUDING STINTS AT R1, R2, R3, WORLD SERVICE,ASIAN NETWORK, KISS 100 AND CLUBASIA

  Future Goals  
I DON’T PLAN AHEAD A GREAT DEAL BUT AS LONG AS THERE ARE MORE EXCITING AND REWARDING CHALLENGES IN MUSIC AHEAD THAT’LL DO ME

  Hobbies  
DOGS, SWIMMING, BADMINTON,
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