London is a melting pot of ethnic diversity; which is why an exhibition such as this is much needed. With a dedicated website which serves as an interactive e-channel for brides and grooms from all ethnic backgrounds, Brides of Culture goes beyond the usual, mainstream wedding planning portals.
Its founders, Abi Laditan and Kemi Osinloye, discovered that there was
a definite niche in the wedding planning sector through their own
experiences. From planning their own ‘Big Days’, they found that it was
extremely difficult for brides and grooms from ethnic backgrounds to
have easy access to information related to their culture. So it is
fitting that this event does just that! It brings together wedding professionals and service providers offering advice and expertise for culturally specific needs.
Founded in 2009, BoC aspires to be the largest Afro-Caribbean focused Bridal Exhibition in the UK. Its website provides useful tips, information and advice as well as details of local and regional vendors to meet the wedding needs of a diverse mix of brides and grooms; from across Africa, the Caribbean, and Asia. The Brides of Culture Bridal Exhibition soon became a much needed addition to the e-channel; attracting wedding vendors who were keen to tap into this niche market. The Brides of Culture Bridal Exhibition held in October 2011 attracted over 300 delegates and 25 major wedding suppliers.
The testimonials and feedback from delegates and vendors alike have
encouraged Abi and Kemi to make the Brides of Culture Bridal Exhibition
March 2012, even bigger and better than ever before. The fifth
exhibition will have an estimated 500 delegates in attendance and
capacity for up to 25 wedding suppliers.
Notes to Editor:
Event registration: http://bridesofculturemarch2012.eventbrite.co.uk/
Pictures available upon request
*According to the last published census (2001), the largest ethnic minorities in
Britain are those of Caribbean or African descent (875,000), with the
next largest being Indians (850,000). Overall, ethnic minority groups
represent just under 6 per cent of the population of Great Britain, with
over 235,000 weddings occurring each year.