BBC Asian Network and Desi DNA collaborate in unique multiplatform music show

BBC Asian Network and Desi DNA collaborate in unique multiplatform music show

BBC Asian Network digital radio and BBC 2’s Asian arts and entertainment show ‘Desi DNA’ announced that it will partner for the first time on an ambitious multiplatform music project bringing together TV, radio and digital content across the BBC. The free music event called ‘Desi DNA and Asian Network presents….’ showcases six of the hottest Asian music acts of today in a live performance at London’s SCALA, Kings Cross, Monday 17th December. The full artist line up was announced on Asian Network’s Adil Ray show this week.

Each act will perform 2 live tracks which will be recorded and shown as part of two very special music programmes on BBC 2 during February 2008 entitled ‘Desi DNA and Asian Network presents……’ . The headliners include:

Danish trio Outlandish, famed for their Top 10 smash hit ‘Aicha’

Singer songwriter, Bishi, who recently wowed fans at Bestival, has been grabbing the attention of the music press as a multi-instrumentalist, including playing the electro-sitar

Soulful RnB artist Jay Sean who will be showcasing material from his new album ‘My Own Way’

Lyrical pioneers Swami

Up and coming urban acts Sona Family and

‘BBC Introducing’ artists Tigerstyle who will be performing new material with a 14 piece band including the Dhol Foundation’s Johnny Kalsi and Alaap’s Sunil Kalyan on percussion, with vocalist Gunjan and rapper Blitzkrieg.

The event will be hosted by Asian Network DJ’s Bobby Friction and Adil Ray, with DJ sets from Asian Network’s Hip Hop turntablist DJ Kayper.

Mark Strippel, Head of Music for Asian Network said,

“I’m really excited by this music collaboration with Desi DNA. These programmes mark Asian Network’s first entry into TV and helps profile some of the most important and progressive Asian artists around. These BBC2 music specials represent the new sound of Asian Network.”

Tickets are limited and are issued for free on a first come first served basis. To register for your free tickets go to:

The new series of Desi DNA featuring an array of new talent and strands, broadcasts from January 2008.

Region: All
Start Date: 17/12/2007
End Date: 17/12/2007
Start Time: 18.30
Venue: Desi DNA Asian Network presents….
Venue Address: SCALA, London
Press Tickets: Available
Sponsorship: Not Available
Press Tickets:
Name: Andrew Bate
Phone: 07932102826