Amitabh Bachchan goes Green on the Sets of ‘Aarakshan’

Amitabh Bachchan goes Green on the Sets of

Veteran of Indian cinema, Amitabh Bachchan, who has been a recognised front runner for the film industry, is advocating a new, environmentally-aware practice in the workplace.

On the sets of Reliance Entertainment’s forthcoming blockbuster, ‘Aarakshan’, Mr. Bachchan introduced the importance of paper recycling, along with other ways of keeping the set as eco friendly as possible. While working with the assistant directors of the film, he was very particular about the amount of paper that was being used as call sheets and other documents, thus he saved all of the paper given to him and his staff and handed it back for recycling.

Director, Prakash Jha, was quite impressed with Mr. Bachchan going green and made it normal practice for his team and productions. We surely need to learn from such role models for a better and secure future.

From the makers of Box Office superhit, ‘Rajneeti’, ‘Aarakshan’ is a high voltage, socio-political drama based on one of the most contentious Indian government policies of caste-based reservations in government jobs and educational institutions. The film stars veteran of Indian cinema, Amitabh Bachchan, alongside the formidable Saif Ali Khan, beguiling Deepika Padukone and rising star of the Indian screen, Prateik,

Prepare for a controversial exploration of the corruption and caste discrimination that continue to hold back one of the world’s emerging superpowers and tie it to the dark ages, as Reliance Entertainment’s ‘Aarakshan’ causes waves across the nation and beyond from 12th August 2011.

Region: All
Press Tickets: Not Available
Sponsorship: Not Available
 
Press Tickets:
Name: Natasha Mudhar
Phone: 020 7801 0077