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Ethnic press releases & forward planning
Ethnic press releases & forward planning |
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After four years in commercial radio, Jas joined Asian Network's new look DJ line up in August, where he started deputising for Nihal on a Friday and now the station gives him his own Friday show (9am-12pm). While the show will continue to be based on phone ins from listeners, every Friday Jas will produce the best in interactive radio looking ahead to the weekend , including "disgracebook" where listeners can share their take on their terrible week with Jas and the show. The new Friday format will also take a fresh look towards the weekend with a keen focus on sport and entertainment. Jas said of his new Friday slot, "I'm itching to get behind the mic on Friday morning, it's going to be a great way to end the week and look ahead to the weekend with a mix of sport, entertainment and music. Bring on Friday's! " Jas's signing is the latest in a series of contemporary British, Asian musical appointments on Asian Network which are part of the stations ongoing repositioning as a young British Asian music centred station. These include Panjabi Hit Squad who play the best in UK club bhangra (every Saturday 5-8pm), Bhangra House remix DJ Sonny Ji and Asian Network Chart presenter Noreen. |
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