The Asian Style Awards ltd (ASA) launched in December 2007 to raise the profile of providers of South Asian related fashion and beauty products and services in the UK. ASA aims to recognise and reward excellence in standards and innovation throughout the industry.
This will be the first time in history such an awards ceremony will be taking place. With more and more influence of the east on fashion and beauty it was high time such an event took place, especially considering the contribution of South Asian related products and services to the UK economy today.
ASA hopes that through the awards we can promote the industry and encourage more ethnic designers, stylists and artists to engage with mainstream stylists and create diverse ranges that can cater for all communities which is an absolute requirement for modern day Britain and would help promote social interaction between cultures.
The public have been voting in thousands since January 08. With the votes now closed we have the official short lists are as follows:
BEST BOUTIQUE CATEGORY: Manchester & Lancashire Shireens (Blackburn) Banjarans (Rochdale) Sharara (Blackburn) East Midlands Arinder Bhullar (Leicester) East London RCS Designs (Green Street) Chiffons (Green Street) Henn/Mehndi (Green Street) West London Mongas (Southall) Parampara (Southall) RCKC (Wembley) West Midlands Zoya (Birmingham) Laaj (Birmingham) Mairs (Birmingham) Yorkshire Bombay Stores (Bradford) Ranis Of Bradford (Bradford) Bollywood City (Bradford) Boutique 4 U (Huddersfield
BEST SALON CATEGORY: Manchester & Lancashire Mariah Khan (Blackburn) Roop Hair & Beauty Parlour (Accrington) Rikaz Beauty Salon (Blackburn) East Midlands Ropp Ki Rani (Leicester) East London Neelams (Green Street) Naveeda’s Salon (Ilford) Tamanna Hair & Beauty West London Images Hair & Beauty Salon (Middlesex) Catwalk Beauty (Wembley) West Midlands Asif Yvette Hair (Birmingham) Rupi’s Hair & Beauty Salon (Birmingham) Yorkshire Preity’s (Bradford) Shahida (Bradford)
BEST FASHION DESIGNER CATEGORY: Manchester & Lancashire Sharara (Blackburn) Imani Studio (Manchester) East Midlands Arinder Bhullar (Leicester) East London RCS Designs (Green Street) Nudrat Choudrey (Ilford) Chiffons (Green Street) West London Mongas (Southall) Parampara (Southall) West Midlands Maria Zoya of Zoya (Birmingham) Laaj (Birmingham Yorkshire Bombay Stores (Bradford) Bollywood City (Bradford)
BEST MAKE-UP ARTIST Manchester & Lancashire Mariah Khan (Blackburn) Roop Hair & Beauty (Accrington) Rikaz Beauty Salon (Blackburn) East Midlands Roop Ki Rani (Leicester) Niru & Neelam (Derby) Zara Kamran (stoke) East London Naveeda (Ilford) Ayesha Make-up artist (Ilford) West London Uzma Yakub – Sculpt Beauty Kanz Ali (Uxbridge) Nadia Butt (Middlesex) West Midlands Bodyego (Wolverhampton) Kal Rayat (Coventry) Zoya (Birmingham) Yorkshire Naz Beauty (Bradford) Brides By Shahnaz (Leeds) Bridal Hair by Saina (Bradford)
BEST HAIR STYLIST Manchester & Lancashire Mariah Khan (Blackburn) Roop Hair & Beauty (Accrington) Rikaz Beauty Salon (Blackburn) Rifat Hussain (Blackburn) East Midlands Roop Ki Rani (Leicester) Zara Kamran (stoke) East London Neelams (Green Street) Tamanna Hair & Beauty West London Jayshreeban (Edgeware) West Midlands Asif & Yvette (Birmingham) Kal Rayat (Coventry) Yorkshire Brides By Shahnaz (Leeds) Andreas Constantinou (Bradford) Bridal Hair By Saina (Bradford)
BEST HENNA ARTIST Manchester & Lancashire Mariah Khan (Blackburn) Rikaz Beauty Salon (Blackburn) East Midlands Roop Ki Rani (Leicester) East London Shima Uddin (Ilford,Essex) Joshiv (stratford) Kiran Sahib West London Payal Malde (Wembley) Karuna Billimora (harrow) Ash Kumar West Midlands Kal Rayat (Coventry) Dee Mehndi (Coventry) Dalibur Kaur (Birmingham) Yorkshire Bridal Hair By Saina (Bradford) Bollywood City UK (Bradford) Shahida (Bradford) Sobeiya Hussain (Bradford)
BEST TEXTILE FABRIC RETAILER Manchester & Lancashire Anisha’s Collection (Blackburn) Sharara (Blackburn) East Midlands Arinder Bhuller (Leicester) East London Poojah Fabrics Rani Designer (Ilford) Raaha West London Pratap Fashions West Midlands O & P (Birmingham) Yorkshire Aziz Fashions (Bradford) Bombay Stores (Bradford)
GREATEST CONTRIBUTION TO ASIAN STYLE IN THE UK Manchester & Lancashire Rikaz Accessories (Blackburn) Sharara (Blackburn) East Midlands Arinder Bhuller (Leicester) East London Bees (Green Street) Daminis (Green Street) West London Mongas (Southall) Asian Woman Magazine (Surrey) Parampara (Southall) West Midlands Zoya (Birmingham) Imran Ashraf of Bisma Shoes (Birmingham) Kiran Laaj (Birmingham) Yorkshire Unze by Shalimar Shoes (Bradford) Andreas Constantinou (Bradford) Bombay Stores (Bradford)
The short lists for each region will now be passed to a specially selected panel of judges, who will be revealed once they have completed their assessments of the short listed businesses. Once the judges have rated the nominees based on quality and standards, business acumen and above all innovation, ASA official auditors Adam & Co, will collate the results and present the winning list on the night of the star studded awards function, which will be held at the Alexandra Palace, London on 1st November 2008.
So to find out who wins reserve your ticket now as they are going fast! Tickets booked before 30th September is £100each or £1000 for a table of 10. If booking after 30th September then £150each or £1500 for a table of 10.
The event is the first of its kind and is sure to make the mark for providers of South Asian related fashion and beauty products and services in the UK. ASA is honoured to receive an overwhelming response and unconditional support from the UK fashion and beauty industry and hopes you can join them to celebrate this highly diverse and rewarding event!