Stockholm-based Svenska Hotels and Frankfurt-headquartered Worldhotels today announced a strategic partnership to launch multiple 5-star luxury hotels in India, with Svenska developing 20 hotels over 10 years with a total inventory of over 1,000 rooms.
Svenska’s first hotel in India, located in Mumbai at Lokhandwala Complex, Andheri West, opened on December 1, 2010 and has passed rigorous selection process and stringent quality standards to join the Worldhotels highest category of Deluxe Collection, with over 1,000 assessment criteria anonymously tested on an annual basis.
Svenska is focused on upscale small-format (30-100 rooms) boutique, design hotels, based on trend-setting concepts and chic design elements, combined in signature service and personalized hospitality to create memorable experiences for discerning guests. WORLDHOTELS is an exclusive collection of the world’s most unique independent hotels with over 450 affiliate properties in 250 destinations and 65 countries worldwide.
Svenska Mumbai is a 29-room boutique hotel, with 22 superior rooms, 6 deluxe and 1 suite, along with five food & beverage outlets, including all-day-dining at Mesa Bistro; small eats and beverages at Mesa Deli; Miro Spanish signature restaurant; Miro Lounge for drinks; and open-air Japanese speciality grill, Sensen; apart from upscale banqueting facilities.
“Aimed at senior corporate executives, Svenska offers a range of complimentary offerings such welcome drinks on arrival, in-room spa treatments, high-speed secured Internet and WI-FI, private butler service and various of gadgets for entertainment such as iPads and iPods with docking stations and choice of PS3 and Wii gaming consoles, apart from blue-ray movies on demand”, said Zia Shiekh, CEO & CMD of Svenska.
Worldhotels Vice President Asia-Pacific Roland Jegge welcomed the alliance with Svenska, adding “With Svenska, we are bringing a fresh and exciting product to the Indian market, which will introduce the country to a whole new world of personalized luxury, highlighting the fact that the best things in life come in small packets like Svenska’s small format hotels”.
Said Wasim Shiekh, Managing Director, Svenska Hotels, “We have found a truly world-class partner in Worldhotels, which brings unparalleled marketing and distribution capabilities to Svenska. The alliance is truly strategic in nature as it’s based on a long-term engagement model under which all our future hotels would be part of the Worldhotels collection.”
The next hotel under the partnership is opening in early February in Bangalore within the Electronic City complex. Svenska Bangalore has 56 rooms, comprising of 40 superior rooms, 10 deluxe rooms and 6 luxury suites, with rooftop swimming pool and health club. Apart from Mesa and Sensen, the hotel also has a contemporary Indian speciality restaurant, Soul, with live interactive kitchen and indoor as well as outdoors seating.
Svenska Mumbai and Bangalore become the seventh and eighth hotels of Worldhotels in India, joining Asiana in Chennai, Claridges in New Delhi and Surajkund, Park Premier in Gurgaon, Sahara Star in Mumbai and Matthan in Bangalore.